Every week, I like to pass along some of the most interesting and entertaining stories happening in the unconventional investing world.
The sorts of stories that go great with a quiet morning, some form of drink — preferably warm and fragrant — and a little time and space to let thoughts unfold.
Relax, read, enjoy.
Happy Investor, Happy Life
No one is upset about making money.
Indeed — for some people, it seems to be the only thing that brings them joy.
For everyone who has some balance in life, there are things beyond money. But isn’t it lovely when something that makes you happy also makes you money?
That’s exactly what we specialize in here at Unconventional Wealth!
Obviously, making money is important — your upper bounds of happiness are severely limited when you’re worried about your next meal, your upcoming utility bills or keeping the roof above your head.
But the importance of monetary wealth doesn’t detract from the importance of all other kinds of wealth.
Still — if you can profit from doing something you enjoy, two birds one stone, right? And with unconventional assets, we can do just as well as the markets outside them.
That’s one of the reasons we love art.
You can’t argue with the 12% annualized returns. If your stock portfolio did that for a few years, you’d be boasting to everyone. Art spits out those returns as a normal part of business every day.
In addition to making us a huge amount of money, art also makes us happy. It’s science.
The second someone comes out with a study saying that reading corporate balance sheets brings one a Zen-like calm, I’ll start tossing out stock recommendations.
Until then, we’ll stick with market-beating investments that come with a dose of contentment.
Whiskey Comes Into Its Own
Here at UCW, we’ve been paying attention to whiskey as a serious investment for some time.
That’s not as true for the broader public. Most members of the population at large barely accept wine as a valuable asset, let alone whiskey.
But that’s starting to change.
Much of the shift is due to high-profile auctions and buys of whiskey. Like the one taking place next month — with the worth of the liquid on the block estimated at just under $5 million.
There’s no doubt the collection up for sale is one of the most complete — and impressive — to ever go under the hammer. And it will likely set a few records when all is said and done.
That said, don’t ignore the growing popularity of whiskey as an investment. This is likely to be the first of numerous high-profile whiskey sales — with each one resetting the market higher.
In other words, now’s the time to get into this investment. Before its profile gets raised by larger events like the coming Sotheby’s auction.
For latecomers, that raised profile will lead to raised prices. For early investors — raised profits.
“Invest in Something You Love”
CNBC recently asked a number of multimillionaires how they’d turn $100 into $1 million — and guess what?
UCW-type strategies dominate the list.
From investing in things you already love… to buying a multimillion-dollar business using other people’s money (and keeping your initial $100 in your pocket)… to starting a drop shipping side hustle… to scouring garage sales for hidden gems… it’s like these highly successful people have been reading this newsletter religiously.
Of course, this shouldn’t surprise you. The strategies we recommend are the ones that have emerged as the biggest winners — making the biggest difference in people’s lives and bringing the greatest amount of happiness.
It’s no coincidence that people who have walked that walk have had great success. These strategies work.
If you don’t believe me, believe the multimillionaires who have made them work.
You Spin Me Right Round
The trend has been looming for years, and it finally happened — vinyl record sales surpassed CD sales this year.
That’s not to say we’ll all be listening to records in 10 years. Streaming music and, to a lesser degree, digital music sales blow away all forms of physical media.
Still, if you told someone in the ’90s that records would beat out CDs in a couple decades, you’d have been laughed out of the room.
It’s pretty simple, really. CDs are — were — pretty much a delivery system for music. As soon as a more convenient one came along using the same digital technology, CDs started their descent into disuse.
Records, on the other hand, have a unique sound. They are the pinnacle of analog sound — which is warmer than digital. And the crackle of the record player holds a nostalgia for many.
In other words, records have graduated into the category of collectible.
They’ll always be niche. But rare and antique versions of records have been gaining in value for years — and they’ll continue to do so.
If you’ve got a box of records in the attic, it’s worth taking a peek to see what valuable holdings you might not even realize you have.
Editor-in-chief, Unconventional Wealth
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Ryan Cole is the editor-in-chief of Unconventional Wealth. He’s been covering the alternative investment space for nearly a decade and writing about finance and investment for almost 20 years.
Ryan has walked the walk for years, living a very unconventional life. He’s led snowmobile tours through the mountains of Colorado, settled in Japan for five...